A Creative Communications Agency

August 28th, 2006

Categories: Internet Marketing

Google Launches Webmaster Site

On Friday Google rolled out a new service designed to enable the company to better interact with webmasters around the world. The site offers a variety of tools related to the company's search engine, including a status wizard to see if Google is properly indexing a specific URL.
Webmaster Central will also feature a blog to […]

August 23rd, 2006

Categories: Internet Advertising, Online Marketing Analysis, Website Development

How Google makes or breaks online business.

Source - CNNMoney.com. By Justin Martin, FSB Magazine. August 23 2006: 6:19 AM EDT
Smart entrepreneurs are learning the best ways to deal with the online Goliath.
MOUNTAIN VIEW, CALIF. (FSB Magazine) — Allan Keiter awoke one recent morning to the scary news that his Atlanta company's website was nearly impossible to find on a Google search. […]

August 22nd, 2006

Categories: Media Planning and Buying, Video Development

Fox Streams More TV to Internet

From the article: Fox has released its “Full Throttle” platform which streams television shows over the internet.
We’ve been waiting for this since it was first announced in April (and further covered here).
It’s unclear exactly what shows will eventually be streamed (although we know some of them). The project is complicated by the fact that Fox […]

August 18th, 2006

Categories: Interactive Entertainment, Interactive Media

What is Interactive Media?

It’s funny, I worked for a company called Interactive Media for four years and now I am a Director of Interactive Media. Yet when I mention those two words – interactive and media – to someone, I usually get asked the question “Well, what is Interactive Media?”
Here is the answer that all of you have […]

August 17th, 2006

Categories: Uncategorized

Websites that changed the world

To mark the web's 15th anniversary, The Guardian is reporting on 15 websites that changed the world. Everything from commercial sites like eBay and Amazon to social collaboratives like Wikipedia and Slashdot made the list.
From the article's comments on Blogger: "Content was once made by companies for passive consumption by people. After Blogger, people were […]

August 17th, 2006

Categories: Online Marketing Analysis, Web Analytics, Website Development

Flash Player Version Penetration

Adobe has release internal statistics on market penetration by flash player version. Interesting read. Flash 8's video capabilities should see a much faster rate of upgrade as more and more people use online video services.
Link: Flash Player Version Penetration  

August 17th, 2006

Categories: Internet Advertising

Google offers coupons, no scissors needed

Today, Google announced printable online coupons on Google Maps. When searching for local information, discount coupons from businesses are now displayed on Google Maps search results and business listing pages. These coupons can be printed out directly from a computer and redeemed at a physical store location of a neighborhood or local business. For users […]

August 17th, 2006

Categories: Web Analytics

Google Analytics Now Open To Everyone

The Google Analytics Blog has announced that you no longer need an invitation to receive the Website statistics tracking for free. Just head on over to the Google Analytics site and login with you Google account. It will then take you through the steps that are needed to setup your Website.
Link: Google Analytics Now Open […]

August 17th, 2006

Categories: Website Development

CSS Frames

From the article: "One of the arguments for using frames has always been that they allow you to keep parts of the layout on-screen at all times. This can be emulated with CSS, as described here. This results in much better usability than normal frames, but there are still some potential problems you need to […]

August 9th, 2006

Categories: Internet Advertising, Online Marketing Analysis, Search Engine Optimization, Web Analytics

News Corp, Google Deal Deconstructed

GigaOM has a good look at the reasoning behind the Fox/Google deal announced this week. Om examins the benefits to both sides while shedding some insight into the impetus for the deal in the first place.
From the article:
The $900 million deal between News Corp. and Google might seem to be all about MySpace, […]