A Creative Communications Agency

April 2nd, 2009

Categories: Brand Management, Product Marketing Development, Retail Marketing Strategy

Ten Commandments of Marketing - Number 1

I’m a big orange juice fan. Seldom a day goes by where I don’t drink a glass. I drink the 100% pure not from concentrate (sorry Minute Maid) version. I wouldn’t say I’m brand loyal. I tend to rotate between Tropicana, Florida’s Natural, and the local store brand (I buy which ever one is on […]

October 28th, 2008

Categories: Community Relations, Crisis Management, Growth & Diversification Strategy, Media Planning and Buying, Promotions, Retail Marketing Strategy, Uncategorized

Taco Bell - Free Tacos for Everyone

Once again another nationwide promotion has come to be and everyone in the country, all 50 states, coast-to-coast, even Alaska and Hawaii, but not Puerto Rico; will receive a free crunchy taco from Taco Bell. Oh the joy in free tacos!
Taco Bell has managed a similar promotion as to that of Dr. Pepper  for the […]

March 13th, 2008

Categories: Banner Ads, Consumer Marketing, Customer Analysis, Industry Analysis, Internet Security Services, Retail Marketing Strategy

The Information You Enter Could Be Used Against You In Online Advertising

With the technology we have developed there is more of your personal information floating around than you may realize. How many online forms have you filled out to get access to information, news, a free trial offer, special offers, or services that make our lives more convenient because we can now use a computer rather […]

September 20th, 2007

Categories: Blog Management, Brand Management, Brand Strategy Development, Business Marketing, Consumer Marketing, Consumer Trends & Forecasting, Customer Analysis, E-Commerce Marketing, Global Strategy Development, Growth & Diversification Strategy, Industry Analysis, Integrated Marketing, Internet Advertising, Internet Marketing, Marketing Plan Development, Product Marketing Development, Retail Marketing Strategy, Web Commercials, Website Development

Is a website really worth the investment? Only if you are building a legend.

The Dom Cathedral, located in the heart of Cologne Germany, is the largest Gothic Cathedral in Europe, as well as a UNESCO World Heritage Site, an organization who describes it as an “exceptional work of human creative genius”. The construction of the cathedral began in 1228 and was completed in 1880.
The Cathedral took 632 […]

September 20th, 2007

Categories: Brand Strategy Development, Consumer Trends & Forecasting, Customer Analysis, Global Strategy Development, Marketing Plan Development, Media Planning and Buying, Multicultural Marketing Strategy, Product Marketing Development, Retail Marketing Strategy

Halo 3 - Get a Piece of the Action

For many Gamers September 25 has been a long away date that would not come soon enough. On Tuesday, September 25 Halo 3 comes out and there are already over $1 million in pre-release orders. Is this really a big deal to the rest of the consumer market? You better believe it! Halo has become […]