A Creative Communications Agency

November 28th, 2007

Categories: Art Direction, Creative, Motion Graphics, Web Commercials

A Whirlwind of Motion Graphics Creativity…

A 2-man British production company, Devoid of Yesterday, produced the Hurricane video for an indie oriented band that goes by the name of Athlete. The video employs a combination of video and motion graphics to achieve the ‘indie look’.
The video was one of those short notice, tight deadline adrenaline-charged jobs that we all get dumped […]

June 19th, 2007

Categories: Brand Management, Consumer Trends & Forecasting, Creative, Product Marketing Development, Web Commercials

iPhone: Will it or won’t it?

Speculation is still flying the week before the iPhone is set to release over whether it will be the earth-shaking hit that it’s expected to be, or whether it will flop like a sea lion on a rock. The arguments for the flop include such logical arguments as “all the other convergence devices were failures, […]

June 11th, 2007

Categories: Creative, Video Development, Web Commercials

Earth Hour - One Advertising Agency Makes a Difference

Leo Burnett Sydney partnered with its client, WWF, to create Earth Hour, a challenge to the world to take a stand against global warming. For one hour, they asked Sydney to turn off their lights on March 31, 2007. The experiment was a success, resulting in an over 10% reduction in greenhouse gas emissions during […]

June 7th, 2007

Categories: Brand Strategy Development, Broadcast Development, Creative, Video Development, Web Commercials

The product as buddy

Skoda positions their brand as “Manufacturer of Happy Drivers.” To that end, they have partnered with Fallon London to create a series of spots so endearing that the viewer has instant rapport with the brand as the friendly, bashful, soft-spoken buddy. There is no need to emphasize how quickly the car can accelerate from 0 […]

April 23rd, 2007

Categories: Art Direction, Creative, Web Commercials

Digital Video Fundamentally Changes the Film Industry

The advent of high-definition digital cameras like the Panavision Genesis is giving film directors an opportunity to change the way movies are made. Opinions differ on whether this is a good change or bad, but ultimately it offers everyone an opportunity to experiment more. Read more on Variety.com:
New cameras have actors reloading

March 19th, 2007

Categories: Art Direction, Brand Management, Broadcast Development, Creative, Video Development, Web Commercials

Can “Lovemarks” renovate JC Penney’s image?

Saatchi & Saatchi New York have put together 3 innovative and gorgeous tv spots for JC Penney’s, using Saatchi CEO Kevin Roberts’ notion of Lovemarks, which is intended to create an emotional bond between the customer and the company. The spots are entertaining and intriguing, but will they make customers flock to their local Penney’s […]

March 14th, 2007

Categories: 3D Programs, Art Direction, Creative, Flash Development, Illustration, Interactive Entertainment, Interactive Media, Interactive Product Demo, Marketing Management, Media Gallery, Photo Gallery, Print Design, Web Commercials, Website Development

Flash Portfolio

This is a Beautiful flash portfolio by Peter Jaworsky. Â
The Hejz, design portfolio of Warsaw based artist and designer Peter Jaworowski.
Link: http://www.hejz.com/main.html

March 9th, 2007

Categories: 3D Programs, Art Direction, Banner Ads, Broadcast Development, Creative, Flash Development, Illustration, Interactive Entertainment, Interactive Media, Interactive Product Demo, Photo Gallery, Photography, Product Introductions, Video Development, Web Commercials, Web Commercials, Website Development

Sweet Motion Graphics!!

Nice motion graphics. I found these links in Computer Arts magazine.
hue visualab is a broadcast design, animation & effects studio that provides complete creative solutions. Specialising in live action compositing; …
- Click on Enter Site, then huevisualab showreel 2006 under the image.
http://www.huevisualab.com/
- Click on Reel in the orange square
http://www.stardust.tv/

March 9th, 2007

Categories: Flash Development, Video Development, Web Commercials, Web Commercials, Website Development

AS3 Sound Spectrum Contest Results!!

This is amazing! The things you can do in flash 9.
By Lee Brimelow
There were so many great entries in this contest and deciding on a winner was hard! After much deliberation and help from the great group of mods at the GTAL forums, I’m officially declaring the winner to be trioptic with his fullscreen masterpeice! It […]

March 6th, 2007

Categories: Art Direction, Creative, E-Commerce Marketing, Flash Development, Interactive Media, Interactive Product Demo, Internet Marketing, Media Gallery, Photo Gallery, Photography, Print Design, Video Development, Web Commercials, Web Commercials, Website Development

The best interactive Flash site

I use this site to get inspiration and see how people use flash in new ways. This site has tons of interactive flash sites from all over the world.
http://www.thefwa.com